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The Solar Scoop

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Stop Selling Specs, Start Selling Confidence in 2025

Specs and features don’t close deals—confidence does. This article helps reps shift from jargon-heavy pitches to clarity-driven conversations that turn hesitation into trust.

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Staying Ahead of Solar’s Shifting Regulations

Summer brings new growth and new rules. Solo helps you easily navigate compliance changes and thrive in a shifting market.

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Overcoming the Fear of a Bad Solar Experience

When a friend’s bad experience casts doubt on solar, reps need more than a rebuttal. This article helps you turn fear into clarity and stories into trust—by showing how today’s solar experience is different.

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Tackling Objections: “I’m Worried About My HOA”

When a homeowner brings up their HOA, they’re often expecting a headache. Here’s how top reps turn that hesitation into clarity, support—and confident next steps toward solar.

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The Solar Industry Is Growing, and So Is the Scrutiny

As solar adoption surges, the industry is being held to a higher standard. Here’s what increased regulation means for sales teams, ops crews, and homeowners—and how the best companies are getting ahead by leading with structure, not shortcuts

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Becoming the Complete Marketplace for Residential Solar

As the solar market matures, sellers, installers, and financial partners need more than just point solutions—they need a single source of truth. Here’s how Solo is expanding beyond proposal software to become the operational marketplace where the entire project lifecycle connects.

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5 Sales Tactics That Could Get You Flagged in 2025

Solar sales are under more scrutiny than ever. Learn the 5 compliance risks that could stall deals—and how to audit your process to stay ahead in 2025.

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Solo’s production data is now accepted by Energy Trust of Oregon

Solo, the solar industry’s leading sales enablement platform, is proud to announce official approval by Energy Trust of Oregon for use in its residential solar incentive programs.

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Tackling Objections: Suggesting Solar to Homeowners Planning to Move.

When homeowners say they’re planning to move, it can feel like a non-starter. They may worry that solar will take too long to “pay off” or that it could complicate their home sale. With the right narrative and tools, reps can show that solar still makes financial sense—even for short-term homeowners.

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