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Market Insights

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Market Insights and Trends

December 2025 Solar Market Report: The Post-25D Reality Sets In

The December 2025 solar market marks the end of the 25D era. Higher loan rates, third-party ownership, storage growth, and new compliance rules are reshaping

Market Insights and Trends

Dealers Are Expanding Beyond Just Offering Solar in 2026

Dealers are expanding beyond solar in 2026 as storage, HVAC, and smart home upgrades become part of the modern home energy sale. Here’s what’s driving

Market Insights and Trends

The New Standard for Solar Design: In-House Tools Plus Expert Support

Solar teams are juggling shifting incentives and unpredictable project complexity. Combining in-house design tools with expert-managed services creates a faster, more flexible, more reliable proposal

Solar Sales Strategies

Get the scoop on the latest solar selling strategies, tactics, and ideas. See All Sales Strategy Articles

A twilight aerial view of a suburban neighborhood with warm lights glowing from the windows of homes. Several rooftops feature subtle solar panels, and the scene feels calm, safe, and inviting under the soft blue evening sky.
Sales Strategies

The Best Way to Sell Battery Storage: Stand Out and Close More Deals in 2026

Battery storage is becoming standard, which means homeowners need clearer explanations and reps need sharper tools. This guide shows you how to position storage as

Homeowner conversations - blog post
Sales Strategies

Post-ITC Solar Sales: 5 Conversations That Close More Homeowners

As the 25D tax credit winds down, solar selling looks different. Homeowners are more informed and focused on long-term value than ever. Post-ITC success now

Sales Strategies

Solar Service Plans: Adding Value Beyond Installation and Customer Support

Solar service plans are becoming one of the smartest ways for solar contractors to build stronger customer relationships, create recurring revenue, and stand out in

Sales Strategies

Homeowner Education Is Your Sales Team’s Solar Superpower

High-pressure solar sales are out. Trust is in. The strongest deals start with educating homeowners—help your team build credibility, close more deals, and create lasting

Sales Strategies

10 Things Smart Solar Contractors Are Doing Differently After the Big Beautiful Bill

The Big Beautiful Bill shook up solar incentives, but top contractors are still closing deals. These 10 proven residential solar strategies are helping teams win

Sales Strategies

How to Talk to Homeowners After the BBB Tax Credit Changes 

H.R.1 ends the 30% solar tax credit for leased and TPO systems after 2025—no phase-down, no delay. This guide helps solar sales teams navigate urgent

Webinars

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Webinars

How to combat the tricky CAD permitting landscape

Discover the perfect CAD permit packet solution for your business! In this webinar we’ll unveil how our cutting-edge processes and team have propelled us to

Webinars

Solo’s New Battery Sales Tool

Join us while we unveil Solo’s revolutionary battery tool as an essential piece to thriving in the NEM 3.0 environment.

Webinars

Battery Selling Strategies and Q&A

Unlock the future of battery power with Coulton Main, Sr. Manager of Business Development and Spencer Christensen of Homegrid, as they delve into the game-changing