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Market Insights

Stay on top of what’s shifting in solar. See All Market Insight Articles

Market Insights and Trends

Battery Storage in 2025: Why Homeowners Want It—and How to Sell Smarter

Battery storage isn’t just an add-on anymore—it’s becoming a standard part of solar. In 2025, homeowners want storage for backup, bill control, and peace of

Market Insights and Trends

Why TPO Partnerships Matter More Than Ever After 25D

With the 25D credit gone, third-party ownership (TPO) is quickly becoming the backbone of residential solar. Here’s why strong TPO partnerships matter more than ever.

Market Insights and Trends

10 Things Smart Solar Contractors Are Doing Differently After the Big Beautiful Bill

The Big Beautiful Bill shook up solar incentives, but top contractors are still closing deals. These 10 proven residential solar strategies are helping teams win

Solar Sales Strategies

Get the scoop on the latest solar selling strategies, tactics, and ideas. See All Sales Strategy Articles

Sales Strategies

Homeowner Education Is Your Sales Team’s Solar Superpower

High-pressure solar sales are out. Trust is in. The strongest deals start with educating homeowners—help your team build credibility, close more deals, and create lasting

Sales Strategies

10 Things Smart Solar Contractors Are Doing Differently After the Big Beautiful Bill

The Big Beautiful Bill shook up solar incentives, but top contractors are still closing deals. These 10 proven residential solar strategies are helping teams win

Sales Strategies

How to Talk to Homeowners After the BBB Tax Credit Changes 

H.R.1 ends the 30% solar tax credit for leased and TPO systems after 2025—no phase-down, no delay. This guide helps solar sales teams navigate urgent

Sales Strategies

Stop Selling Specs, Start Selling Confidence in 2025

Specs and features don’t close deals—confidence does. This article helps reps shift from jargon-heavy pitches to clarity-driven conversations that turn hesitation into trust.

Sales Strategies

Overcoming the Fear of a Bad Solar Experience

When a friend’s bad experience casts doubt on solar, reps need more than a rebuttal. This article helps you turn fear into clarity and stories

Sales Strategies

Tackling Objections: “I’m Worried About My HOA”

When a homeowner brings up their HOA, they’re often expecting a headache. Here’s how top reps turn that hesitation into clarity, support—and confident next steps

Webinars

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Webinars

How to combat the tricky CAD permitting landscape

Discover the perfect CAD permit packet solution for your business! In this webinar we’ll unveil how our cutting-edge processes and team have propelled us to

Webinars

Solo’s New Battery Sales Tool

Join us while we unveil Solo’s revolutionary battery tool as an essential piece to thriving in the NEM 3.0 environment.

Webinars

Battery Selling Strategies and Q&A

Unlock the future of battery power with Coulton Main, Sr. Manager of Business Development and Spencer Christensen of Homegrid, as they delve into the game-changing