BLOG
Sales Strategies

15 Questions Every Solar Rep Should Ask Homeowners — And What to Listen For
These must-ask questions will help you qualify leads, uncover objections, and guide homeowners to a confident "yes."

The Popular Solar Selling Tactic You Might Be Ignoring
Learn how a slower, trust-first sales approach can lead to higher close rates, fewer cancellations, and more satisfied customers. Explore the benefits of pacing, multi-touch

Mastering Simplicity in Solar Sales: Convert More with Less Confusion
The opportunity to switch to solar is exciting, but understanding the logistics can be overwhelming for homeowners. Technical aspects like net metering, offset, and system

The Power of Active Listening: Unlocking Solar Sales Opportunities
Learn how active listening and tailored communication can help sales teams connect with homeowners, overcome obstacles, and close more solar deals in 2025. Discover strategies,

Beyond the Resume: HR tips to recruit and land top talent during any economy
From crafting compelling job descriptions to embracing diversity and trusting your gut; our HR pros explore strategies can help you build a team that drives