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Sales Strategies

Sales Strategies

15 Questions Every Solar Rep Should Ask Homeowners — And What to Listen For

These must-ask questions will help you qualify leads, uncover objections, and guide homeowners to a confident "yes."

Sales rep and homeowner talking on cup-phones
Sales Strategies

The Popular Solar Selling Tactic You Might Be Ignoring

Learn how a slower, trust-first sales approach can lead to higher close rates, fewer cancellations, and more satisfied customers. Explore the benefits of pacing, multi-touch

Sales Strategies

Mastering Simplicity in Solar Sales: Convert More with Less Confusion

The opportunity to switch to solar is exciting, but understanding the logistics can be overwhelming for homeowners. Technical aspects like net metering, offset, and system

Sales Strategies

The Power of Active Listening: Unlocking Solar Sales Opportunities

Learn how active listening and tailored communication can help sales teams connect with homeowners, overcome obstacles, and close more solar deals in 2025. Discover strategies,

Sales Strategies

Beyond the Resume: HR tips to recruit and land top talent during any economy

From crafting compelling job descriptions to embracing diversity and trusting your gut; our HR pros explore strategies can help you build a team that drives