A rep is sitting in a homeowner’s kitchen. They have walked through the proposal, and the homeowner is ready. But

The December 2025 solar market marks the end of the 25D era. Higher loan rates, third-party ownership, storage growth, and new compliance rules are reshaping

Dealers are expanding beyond solar in 2026 as storage, HVAC, and smart home upgrades become part of the modern home energy sale. Here’s what’s driving

Solar teams are juggling shifting incentives and unpredictable project complexity. Combining in-house design tools with expert-managed services creates a faster, more flexible, more reliable proposal

The residential solar market saw a brief lift this fall before momentum began to level off. We break down relevant trends for Q4 and how

Rising loan rates, tighter credit approvals, and state policy shifts are driving a nationwide push toward storage and TPO. Here’s what changed in October and

Solar lenders are rewriting the rules for 2026. Loan terms are tightening, credit standards are shifting, and data accuracy is becoming the new key to

The U.S. residential solar market is tightening in 2025, but Q4 demand is surging as the Section 25D tax credit deadline nears. Storage has become

RE+ 2025 in Las Vegas was a milestone for Solo and the residential solar industry. Over three packed days, our